BB King’s Blues Club at Wind Creek Casino

Client: Wind Creek Casino
Location: Montgomery, Alabama

Lorenc+Yoo teamed with Dale & Partners to merge the architecture and interior design with vintage-inspired signage, large hand-painted murals, marquee signs, and even old time incandescent and neon lighting.

The innovative combination resulted in an experience rarely seen outside of Las Vegas. The richness of the architecture and interior design was complimented by the thematic graphics of the streetscape signage to mimic Beale Street in Memphis, from where the BB King Club originated.