Following a decade of collaboration with shopping mall developer and operator Edens, Lorenc+Yoo recently had the opportunity to upgrade the company’s trade show exhibit to reflect its sleek new modern brand.
Formerly branded with its full name, Edens & Avant, the new brand simplifies the company’s name and logo. The exhibit reflects this by adopting an even lighter design motif, employing smooth, white wall surfaces accented with dark wood and touches of color. The new exhibit occupies a different footprint than the previous iteration, and features modern furniture and lighting to achieve an atmosphere of professionalism and sophistication.
Edens’s new exhibit debuted at ICSC’s recent REcon show in Las Vegas.