Client: Hnedak Bobo Group
Location: Hartford, Michigan
Lorenc+Yoo worked with the casino’s interior designers to develop an integrated, dynamic identity system that features wood tones, natural shapes, and prairie-style flourishes. The character of Four Winds Casino’s signage is that of a wilderness lodge with all the amenities. Stone and wood characterizes the exterior signage, while illuminated signs inside provide the appearance of stained glass. The exterior and interior aspects of the system relate seamlessly, and provide light to the relatively dark interior lighting.