{"id":775,"date":"2009-05-11T18:08:06","date_gmt":"2009-05-11T23:08:06","guid":{"rendered":"https:\/\/lorencdesign.com\/?p=775"},"modified":"2010-02-11T18:11:28","modified_gmt":"2010-02-11T23:11:28","slug":"renovations-provide-competitive-edge-for-shopping-centers","status":"publish","type":"post","link":"https:\/\/lorencdesign.com\/zh\/news\/renovations-provide-competitive-edge-for-shopping-centers\/","title":{"rendered":"Renovations Provide Competitive Edge for Shopping Centers"},"content":{"rendered":"

\"\"With first quarter retail sales dropping more than expected, shopping centers are looking for ways to stay relevant in this ever-challenging economy. A design facelift can be a refreshing and strategic way to remain competitive against newer centers and drive traffic.<\/p>\n

Lorenc+Yoo specializes in experiential design and creating unique and functional signage for malls in need of a stylistic kick. These three recent examples of malls owned by Simon Properties illustrate how Lorenc+Yoo\u2019s designs can refresh a mall with signage that is modern, functional and visually appealing.<\/p>\n

\"\"Described as Pierce County’s premier shopping center, Tacoma Mall (Tacoma, Wash.) houses a number of high-end retailers whose clientele expects the best of everything \u2013 including signage. Such is the tone of Lorenc+Yoo\u2019s system, which includes a new gateway from the parking lot to the promenade. Pale greens provide a calming feel, and the signs\u2019 aluminum fabrication and internal lighting give them strength and visibility.<\/p>\n

Washington is also home to another example of Lorenc+Yoo\u2019s ability to rebrand older malls with a fresh look. Columbia Center in Kennewick makes extensive use of tempered glass, stone and metal in its new canopies and directories. Lorenc+Yoo adapted a classical typeface for mall identification, and incorporated the center\u2019s logo into signage throughout the mall to drive continuous brand recognition.<\/p>\n

\"\"Battlefield Mall<\/a> in Springfield, Mo. has a clean look following its recent renovation. Lorenc+Yoo used classical typography combined with a bit of retro flair to attract a new generation of shoppers. The signage system guides shoppers inside while clearly communicating the location of large anchor stores, such as Macy\u2019s and Dillard\u2019s.<\/p>\n

With more than 30 years of experience in mall rebranding, Lorenc+Yoo has reinvigorated established shopping malls, and not only made the shopping experience easier, but also easier on the eye. For information on how Lorenc+Yoo can refresh your shopping center to drive new business, contact Jan Lorenc<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

With first quarter retail sales dropping more than expe […]<\/p>\n","protected":false},"author":1,"featured_media":778,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/posts\/775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/comments?post=775"}],"version-history":[{"count":1,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/posts\/775\/revisions"}],"predecessor-version":[{"id":779,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/posts\/775\/revisions\/779"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/media\/778"}],"wp:attachment":[{"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/media?parent=775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/categories?post=775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lorencdesign.com\/zh\/wp-json\/wp\/v2\/tags?post=775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}