When Northern Quest Casino & Resort in Spokane, Washington recently embarked upon a major, 346,000 SF expansion led by architects at Hnedak Bobo Group, they included a complete signage and wayfinding overhaul to reflect the aesthetic of the owning Kalispel Tribe.

The design challenge was not only to create handsome graphics and pieces, but also to effectively guide guests through the massive facility. With its partners at HBG, Lorenc+Yoo designed a system that hit every point.

The jewel of the redesign is the lobby level Liquid bar. With its wide, high ceilings, Liquid is an open, inviting space thanks to the use of wood, bronze, glass, stone and other natural materials. Natural light floods the space during the day, while dramatic lighting sets the mood at night. A large archway guides people inside, presenting lettering that appears to drip downward.

The design is clean, considered, and designed to appeal to patrons of many tastes. It is a modern take on the heritage of the Kalispel Tribe whose roots in the tree-lined hills of the Pacific northwest span centuries.

Responding to the muted lighting throughout the hotel, wayfinding pieces are gently lit from the inside and hang on the side of walls throughout the campus. Small touches like bright red lights again draw guests’ attention to important information.

Outside, the team integrated contemporary materials with traditional Native American themes such as the lantern and earth for the designs for the parking deck signage, building signage, and landmark pieces. Following the aesthetic theme, the finishing touch on the landmark sign is a vertical light rising like a beacon.

Lorenc+Yoo also designed the logo for the resort, incorporating the quest theme by integrating a compass graphic into the letter Q. Punchy, red coloration accents the sign on the side of the main building, making it visible for miles.

The graphics of Northern Quest Casino & Resort is the latest successful collaboration between Hnedak Bobo Group and Lorenc+Yoo Design.

最新消息
  • LYD给圣地亚哥的Sycuan赌场及度假村带来不凡的优雅氛围

    2020.6.23
    除非是非常沉迷的赌客,否则许多的赌场给一般人的印象是难以亲近的庸俗与不雅。 不过近几年来创新的经营理念已将新的赌场进化成为高尚的旅游场所,再也不像过去的电影「007之金钢钻」里显现的奢华浮夸了。 在孟菲斯及圣地亚哥各设有分公司的设计伙伴,HBG 期待劳伦斯+柳创建的就是一种高尚优雅的氛围。LYD这次再度受邀,为扩建他们十年前参与的Sycuan 赌场及度假村项目提供体验性标识。这个扩建项目的范围包括赌场楼面的增建、一座新的酒店大楼及配套的会展中心设施。LYD设计的导向标识及品牌辨识系统和大理石精装修的优雅大堂空间完美的结合。善用了照明和留白的信息标识,清晰易懂,不夸张或过于抢眼。 从大堂再往里,顾客会发现深受喜爱的健身中心Spalritual 迎面而来。大堂的饰面材料主题延伸运用在全部的公共空间中,达到外观和氛围的整体性。名为Elicit的酒吧休憩区很出众的安排在通廊边,欢迎顾客们在它温暖明亮的环境里轻松享受。 在特别优美的室内装修环境里,的确更能体会与之紧密结合的标识系统带来的效果。LYD的主创人劳伦斯。杨表示:「我们特别追求的是,标识系统即清楚又尊重空间设计的优雅氛围。」「我们的标识同时是装饰性的也是信息性的 – 需要时就要显眼,不需要时就不抢眼。」 更多阅读 »